The NBA needs to get more viewers
Despite the overwhelming numbers in favor of the NFL, James remained a staunch defender of the NBA. He joked about his protective instincts for the NBA, and expressed his desire to see the league reclaim its traditional dominance on Christmas Day. “I love the NFL, but Christmas is our day,” James had previously declared, though this year’s viewership told a different story.
LeBron James’ admission of the NFL’s dominance on Christmas Day offers a glimpse into the competitive landscape of professional sports viewership nowadays. As both leagues continue to vie for attention, the blend of athletic excellence and star-studded entertainment will remain key factors in capturing the hearts and minds of fans.
Despite the NBA enjoying its best holiday viewership in five years, with an average of around 5.25 million viewers across five games, the numbers paled in comparison to the NFL’s staggering figures. The Ravens’ victory over the Texans drew 24.3 million viewers, while the Chiefs’ win against the Steelers garnered 24.1 million viewers. “You guys kicked our ass,” James remarked with a laugh, highlighting the stark contrast in viewership.
